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Style Guide for Sysdyne Technologies
2023-2024
Simplicity, elegance, innovation!
During my tenure at Sysdyne, I spearheaded a comprehensive brand refresh aimed at modernizing our visual identity and enhancing brand consistency across all platforms.
Key achievements include:
Logo Modernization: Strengthened the company logo making it bolder and using a more effective Pantone® Orange to reflect a more contemporary aesthetic while preserving brand essence and identity.
Style Guide Creation: Developed a comprehensive style guide to ensure uniformity and coherence in visual elements across all communication channels and marketing materials.
Business Card Redesign: Updated the design of business cards, integrating a QR code on the back for seamless contact exchange and enhancing engagement opportunities.
Email Signature Standardization: Designed and implemented a new email signature template for all employees, aligning with the refreshed brand guidelines.
Solutions Stack Visualization: Created an innovative solutions stack graphic showcasing Sysdyne's comprehensive offerings in a unified platform, enhancing clarity and market appeal.
Horizontal Icon Design: Developed a versatile icon version of the stack for horizontal applications, ensuring optimal visual impact and adaptability across various media.
These initiatives collectively strengthened Sysdyne’s market presence, improved brand recognition, and facilitated clearer communication of our solutions to clients and stakeholders.
Logo Modernization: Strengthened the company logo making it bolder and using a more effective Pantone® Orange to reflect a more contemporary aesthetic while preserving brand essence and identity.
Style Guide Creation: Developed a comprehensive style guide to ensure uniformity and coherence in visual elements across all communication channels and marketing materials.
Business Card Redesign: Updated the design of business cards, integrating a QR code on the back for seamless contact exchange and enhancing engagement opportunities.
Email Signature Standardization: Designed and implemented a new email signature template for all employees, aligning with the refreshed brand guidelines.
Solutions Stack Visualization: Created an innovative solutions stack graphic showcasing Sysdyne's comprehensive offerings in a unified platform, enhancing clarity and market appeal.
Horizontal Icon Design: Developed a versatile icon version of the stack for horizontal applications, ensuring optimal visual impact and adaptability across various media.
These initiatives collectively strengthened Sysdyne’s market presence, improved brand recognition, and facilitated clearer communication of our solutions to clients and stakeholders.
